Blog
Your Guide to Exhibiting at Trade Shows to Build Your Brand
Exhibiting at trade shows is a great way to boost your visibility among your target market, and establish your presence among your competitors, suppliers and potential collaborators. Events and trade shows provide your business with the opportunity to meet potential customers in person, demonstrate your products, generate leads and build lasting relationships. Making the most of trade shows, however, requires a good deal of thought and planning. How will you make your booth stand out among your many fellow exhibitors? What promotional materials should you include? How can you design a great booth while keeping within your budget and making [...]
Understanding Why Promotional Products Are Important
Promotional products are more important to your marketing strategy than you might think. Those products that you give away at your trade events play a pivotal role in influencing the choices and behavior of your customers. Here is a short, expert guide to help you understand why promotional products are important. The Power of Branded Items in Marketing for Your Business There is a science behind branded, promotional products. It is not necessarily about the details of the items you choose to promote your brand, but rather, the psychological principles that inform their success. Branded products inspire reciprocal action in [...]
Choosing a Wind-Resistant Canopy Tent for Your Event
Planning outdoor marketing and corporate events is a little more complex than putting together an indoor one. For one thing, you have no control over the weather. All you can do is ensure that your booths are protected from the elements as best as possible. The best way to do this (assuming that moving indoors is absolutely not an option) is to use a wind-resistant canopy tent. How to Choose the Best Canopy Tent for Wind Resistance Tents are popular choices for marketing events, but when you want to ensure that your booth will have steady protection against the wind, [...]
Advantages of a Custom Canopy Tent 10×10 for Outdoor Events
Advantages of a Custom Canopy Tent 10x10 for Outdoor Events There are many tools you can use as a shelter, backdrop and frame for your booth at indoor and outdoor marketing events. Among these, canopy tents are among the most popular. These come in a variety of sizes, but in our experience, a 10x10 custom canopy tent is the most appropriate and effective. They provide shade and shelter for you and your guests, while also acting as a beacon to draw visitors to you. They are easy to transport and set up for small teams, they are economical for the [...]
Custom-Printed Table Cover Sizing Guide for Your Event
One of the most important aspects of your event marketing materials, aside from well-designed, eye-catching canopies and backdrops, is a beautiful, well-fitted, custom-printed table cover. You can’t just use any tablecloth if you hope to make an impression on your prospects and customers. For maximum marketing impact, it is important to invest in table covers that are custom-designed for your brand and made to measure. Importance of Custom Table Covers for Trade Shows A generic tablecloth that is either too small or too large for your tables, and that has not been specially designed for your marketing purposes, will have [...]
Improve Brand Awareness with Branded 10×10 Pop-Up Tents
The success of your marketing events depends entirely on your first impression - your ability to grab and hold the attention of your visitors. Custom-printed, branded 10x10 tents will help you do just that. You can leave a lasting impression on your visitors, while also providing a welcoming spot where you and your customers can talk business. For a very reasonable once-off investment, your branded tents, canopies and backdrops can provide ongoing marketing benefits for several years. Let’s take a look at what these benefits are. Why Choose a Branded 10x10 Tent for Your Event The primary benefit of our [...]