Promotional products are more important to your marketing strategy than you might think. Those products that you give away at your trade events play a pivotal role in influencing the choices and behavior of your customers. Here is a short, expert guide to help you understand why promotional products are [...]
If you want to maximize your impact at your next corporate event or trade show, you need to begin by creating a brand presence that is absolutely unmissable. The key to making yourself stand out is to devise a coordinated, on-brand promotional strategy that incorporates every element of your custom [...]
Promotional products, gifts and giveaways of all kinds continue to be popular with both event organizers as well as event attendees. Visitors to your event booth or your latest conference will gladly take the free branded items you offer them -- but do you know if the expense of the [...]
Have you considered custom tote bags for your company’s marketing events? They are a practical and efficient way to get long-lasting brand exposure at events. The ideal marketing goal is to see numerous event attendees walking around with your brand’s tote bag, whether at a retail campaign, tradeshow or conference. [...]
A How-To Guide for Investigating Ideas for Business Event Branding Innovative branding concepts are essential in order to leave a lasting impact at business gatherings. For those important business events, Red Iron Brand Solutions provides a wide range of innovative ways to enhance your brand's visibility, including promotional products, drinkware, [...]
Do you want to know how to increase the effectiveness of your event marketing campaigns and make a lasting impression on your target audience? Including custom-branded products in your event promotions. This is a powerful proven tactic to help you achieve your event marketing goals. Custom-branded products increase brand exposure, [...]
Who doesn’t love receiving gifts? But what’s even better is a whole bag of gifts! Make your next event swag bag really special by paying attention to the persona of your prospective recipient as well as the message you are trying to convey. #1. Custom Branded Products Raise Brand Awareness [...]
Event marketing is a strategy that savvy marketers use to encourage personal engagement to promote their brand, product, or service. Whether your event is in-person or online, event marketing offers unique marketing opportunities to participate in or even host events of all sizes with infinite reach. It is a fantastic [...]
Promotional items give your event longevity by going home with the attendees and being used over and over again, keeping your brand visible to both the original attendee and everyone they are exposed to as they use the item. There are so many exciting options available to be customized and [...]
Customers expect companies to tailor products and services specifically to meet their personal needs. They want the perfect combination of utility, brand identity and aesthetic appeal to gain their trust and brand loyalty. When it comes to branded promotional products like drinkware and tote bags, customer expectations are just as [...]