Blog
Creating Quality Branded Merchandise for Events
Branded merchandise is a cost-effective and powerful way to keep your brand at the front of your clients’ minds. Offering something as simple as a water bottle or travel coffee cup can offer remarkable marketing and public relations benefits for your business. All you have to do is choose the right branded products that will best suit your customers and visitors. Read on to learn more about how to select, design and craft quality branded merchandise for your events. What is Brand Merchandising? Brand merchandising involves using any products that feature your company logo or name and giving them away [...]
Why Use Promotional Products in Events and Conferences
Promotional products, gifts and giveaways of all kinds continue to be popular with both event organizers as well as event attendees. Visitors to your event booth or your latest conference will gladly take the free branded items you offer them -- but do you know if the expense of the items provides a real benefit to you? Does it really do anything for your brand and business? The short answer is ‘Absolutely!’ Consider these benefits of promotional products as you plan your next event. Stand Out with Conference Promotional Products First, let’s talk about visibility at the event itself. Whether [...]
Choosing The Right Event Branding Products for Marketing
Proper event branding contains many elements, including a display design with event marketing products such as pop-up tents and backdrops, customized banners and flags, tablecloths and table covers and hospitality, promotional and giveaway items. A successful event needs to be a memorable experience for all attendees to get the best return on your event investment. When all your prospects buy into your brand, you can generate leads while building credibility and loyalty for your brand. Red Iron Brand Solutions has over 30 years of experience in the event marketing products industry and is the go-to source for top-quality branded and [...]
Crafting Memorable Banners and Backdrops for Trade Shows
Trade shows continue to be valuable component of many marketing strategies because they offer the opportunity for face-to-face interaction with current and potential clients. Banners and backdrops are vital elements of every trade show display because they communicate your brand message to a larger audience. The best banners and backdrops make your event booth memorable enough for attendees to continue talking about your company long after the event. A quality booth and a great event team ensure you achieve your aim, whether it is to generate leads, source customer feedback, or increase your brand exposure. Red Iron Brand Solutions offers [...]
Your Guide to Choosing Custom Feather Flags for Your Events
Flags have been generating attention since 3500 BCE. They are a proven attention-getter. Custom feather flags have always been part of humanity’s endeavors in various forms, from the flags carried into battle by color bearers to the color guard flags used by marching bands. Their presence draws attention and makes a statement of who or what they represent. The marketing version of the feather flag is used for outdoor advertising in front of shops, at sports events, or to welcome visitors to various attractions such as museums and wineries. Whether you call them feather flags, advertising flags or promotional flags, [...]
The Power of Custom Tote Bags in Event Marketing
Have you considered custom tote bags for your company’s marketing events? They are a practical and efficient way to get long-lasting brand exposure at events. The ideal marketing goal is to see numerous event attendees walking around with your brand’s tote bag, whether at a retail campaign, tradeshow or conference. Attendees will be spreading your brand messaging around the entire event, encouraging others to visit your booth, where they will pick up a tote bag and continue to spread the word. You will be the envy of your competition! It can be challenging to find new ways to promote your [...]